We have our best indie opinion column yet from Charlotte Croser of Jollys Toys. Unlike some retailers she had a bumper Q4 2024, which started quietly and accelerated right on into the new year. It’s great to see that she has positive comments about suppliers who are continuing to look after the smaller, independent toy retailers including Siku, Depesche and Bigjigs’ Green Toys. This piece is well worth your attention and has some excellent lines, like: “Jollys has kicked off with renewed energy thanks to a cracking Q4 that relit my retail fire.”
Sit down, sip your coffee (or tea) and enjoy the Jollys vibe …