Look Real. Feel Real. Sound Real. And a real hit too.
For Wow! Stuff’s latest innovative Real FX toy – the second under the Jurassic World and Park umbrella in conjunctioin with Universal and Amblin – is, the company predicts, set to sweep the boards at awards this year and already has Walmart’s seal of approval in the US.
The Real FX Baby T. rex, released under the brand’s “Look Real. Feel Real. Sound Real” motto, has been nominated for a Toy of the Year gong in the US, at the same time as being tipped as a Christmas biggie by giant US retailer Walmart, which has given it “Blockbuster” status.
“Being named as a Walmart top toy for Christmas is very special. To have this come at the same time as being named finalist at the world’s biggest toy awards, the TOTY’s is humbling but also fires our team on to know that anything is possible and that if we can dream it, we can make it, and we can sell it!”
Wow! Stuff MD Dawn Lavalette
It also earned a Gold from the Independent Toy Awards, and its predecessor, Jurassic World Real FX Baby Blue, is among three Wow! Stuff products in the running for statues at the UK Licensing Awards.
MD Dawn Lavalette commented: “Being named as a Walmart top toy for Christmas is very special. To have this come at the same time as being named finalist at the world’s biggest toy awards, the TOTY’s is humbling but also fires our team on to know that anything is possible and that if we can dream it, we can make it, and we can sell it!”
