United Wheels UK has introduced its new licenced line for Disney, Marvel and Lucasfilm. Last week’s Toy Fair gave retailers an exclusive first look at the premium launch for Huffy.
The range includes all sizes of children’s bikes from balance bikes, through 12â€, 14â€, 16†wheel, scooters and battery-powered ride-ons. Featuring characters from the global giant’s top rating licences, the line includes family favourites from Disney Princess, Frozen, Spider-Man, Cars, Star Wars, and Minnie Mouse.
Disney and United Wheels’ affiliate, Huffy Corporation, have worked together in the U.S. since 1996, and this agreement between United Wheels and Disney expands their partnership to include EMEA.
Here are some top lines from this collaboration:
Huffy Frozen 12†Bike
United Wheels brings Disney’s number one animated film of all time to life in this first-ride bike. It is the perfect tool for learning to ride with or without stabilisers and is suitable for children aged three-years-plus. The bike is made with an easy stepover tri-tube frame in accents of sky and Nordic blue, which remain true to the well-loved brand. The comfortable, padded seat is decorated and the handlebar also boasts a deluxe storage container designed with Frozen crystals. Front and rear caliper brakes and 16-spoke alloy wheels allow for a safe and smooth ride. It is also lightweight, making it easy for parents to carry when out and about.
Huffy 12†Bikes will also be available in Disney Princess, Cinderella, Spider-Man, Avengers, Star Wars, Cars, and Minnie Mouse.
Huffy Spider-Man 6V Battery Ride On Bubble Scooter
Marvel’s highest rating licensed character brings fun to preschoolers. It has a two-in-one design, so it can be used as a ride-on driven by battery power, or with kid-power as little ones can scoot around under their own propulsion. Plus, it makes bubbles as you ride! Using the battery-powered option is simple: just press the button and go. Each battery charge gives 40 minutes of fun and children can race up to two mph. A wide, non-slip deck makes this easy to ride, and the stable three-wheeled design gives parents confidence that their youngsters are safe to play.
Huffy 6 Volt Battery Ride On Bubble Scooter is also available in Disney Princess, Frozen and Cars.
Huffy Disney Princess Royal Horse and Carriage Electric Ride On
This Disney Princess Royal Horse and Carriage is easy for kids to start, and easy for them to ride too. Featuring a simple foot pedal accelerator, kids can take control with an in-carriage steering wheel and forward or reverse controls. The pink design features images of Disney favourite Princesses Ariel, Aurora, Belle, Cinderella, Jasmine, Rapunzel, Snow White and Tiana – kids can press the heart-shaped button on the steering wheel to play phrases from three of the Disney Princesses. It also has openable doors, a handy cupholder and a glovebox with plenty of room for toys and accessories. The horse even has a brushable mane and tail for styling fun.
Direct ship and exclusive product opportunities are available. The United Wheels team are making appointments for in-person showroom viewings, and online previews now. For more information contact salesuk@huffy.com or call 01525 664041.
