Tonies has inked a deal with Warner Bros Discovery which will see superheroes from the DC universe coming to the Toniebox from summer 2023.
The deal covers all the major markets covered by the digital audio platform for kids and its Tonieboxes, with the first fruits seeing a Batman figurine available for the Toniebox from June.
Markus Langer, Chief Content Officer at tonies, said: “We could not be more excited that DC is now joining the tonies family. Beloved characters such as Batman and Wonder Woman will be available as Tonies figurines soon. This is a fantastic enrichment to our portfolio. I cannot wait for all the little ones around the world to listen to these great stories.”
Philippe Roucoule, Vice President EMEA Category & Retail Business Development at Warner Bros. Discovery Global Consumer Products, added: “We are delighted to bring DC Super Heroes to kids around the world now also via tonies. It is a new way for many children to discover our characters and their fantastic stories. For some children it might be even their first contact ever with our DC universe and we are thrilled to make new fans among the little ones.”
