The indicators in the Indian toy market point clearly to growth and the gateway to it is Kids India in Mumbai.
India’s population has a very high proportion of younger people and a growing middle class whose incomes are rising. Feedback from the toy sector is very positive and established businesses have already confirmed that they will be taking part in this year’s Kids India trade fair.
For interested start-ups, the organisers are making an attractive full-service package available for the first time. New businesses will have the opportunity to feature in the Startup Pavilion. The offer includes a fully equipped stand close to other national and international start-ups. In addition, it covers access to a shared meeting lounge for discussions with customers, and a product presentation in the conference area of the fair.
Christian Ulrich, executive board member at Spielwarenmesse, said of the opening for newer businesses, said: “Through this new area, we can promote promising companies of the next generation in the sector and their innovative approaches.”
The previous show had 160 exhibitors presenting a broad range of goods and services in 18 product groups. At the Jio World Convention Centre, they met up with over five thousand trade visitors from 35 countries. In addition to the opportunity to talk to international buyers, Kids India offers a comprehensive conference programme including seminars and podium discussions.
The tenth Kids India trade fair for toys, children’s products and sports runs from 12 to 14 September.
