Spin Master, owner of the world-famous Rubik’s Cube, has announced the launch of Rubik’s Match, a new match-three mobile game. Inspired by one of the world’s most popular puzzles, the Rubik’s Cube’s foray into mobile gaming adds a fresh dimension to its enduring legacy during its 50th anniversary year.
The Rubik’s Match mobile game combines the casual fun of the match-three game genre with the Rubik’s Cube’s intellectual challenge. Players are tasked with solving hundreds of puzzle levels, each designed to test their problem-solving skills. Solvers will enjoy new daily missions to keep their mind sharp. Just like the cube itself, there is always something new to tackle in Rubik’s Match.
“Puzzles have always been close to my heart and mind. As a child, I spent hours on end with the tangram or the 15-puzzle as well as enjoying solving chess-problems”
Marc De Vellis, global head of studios, digital games, said: “With Rubik’s Match, the timeless challenge of the Rubik’s Cube extends into the digital world, bringing a casual and highly satisfying experience to players’ fingertips. This interactive game blends the nostalgia of the Rubik’s Cube and its mind-bending challenge with the casual appeal of a match-three game, creating a fun and immersive space where the love of puzzles meets modern gaming.”
The game promises to give fans of the iconic puzzle an entirely new solving challenge while also welcoming in a new audience to engage with the Rubik’s brand in a familiar mobile format.
Professor Ernő Rubik said: “Puzzles have always been close to my heart and mind. As a child, I spent hours on end with the tangram or the 15-puzzle as well as enjoying solving chess-problems. Some puzzles fascinated me by their complexity; some by the simplicity of their core ideas; and others by their beauty or novelty. I always preferred difficult puzzles, not the easy ones.”
Developed by Nørdlight Games, Spin Master’s Stockholm-based digital game studio, Rubik’s Match honours the Rubik’s Cube legacy of challenging and entertaining minds worldwide. With over 50 years of combined experience the Nørdlight team has delivered some of the largest grossing mobile digital game titles in history including Candy Crush Saga.