Rainbow Designs have introduced some exciting new autumn additions to their extremely popular and engaging Adventures of Paddington preschool toy range, at Toy Fair this year.
Based on the award-winning TV series, The Adventures of Paddington toy range has gone from strength to strength since its launch, and later this year three new fun and action-packed Playsets will join the line up: Paddington’s Campervan Bessie, Paddington’s Football Set (in time for the FIFA World cup) and The Treehouse, where Paddington and his friends like to plan their next exciting adventure.
The three new Playsets will join the Rescue Set with Dr Paddington and Pigeonton, the wonderful Play Bus with two Paddington figures including Paddington as a bus conductor; and the Multi Figure Set that includes the dynamic duo Paddington and Jonathan.
Alys Dawson, Director of Product, Creative, and Marketing Services at Rainbow Designs, and her team are responsible for the innovation and play factor in these new lines and believe that these new Playsets are just what little fans of Paddington are looking for.
“The launch of the Rescue Set and Multi Figure pack last autumn proved great additions to the range and the new sets incorporate a huge amount of playability”
Alys Dawson, Director of Product, Creative, and Marketing Services at Rainbow Designs
“The launch of the Rescue Set and Multi Figure pack last autumn proved great additions to the range and the new sets incorporate a huge amount of playability. They focus on providing children not only with a theme and setting to encourage imaginative play, but also replicate what they see on screen, allowing them to role play, along with extra fun accessories, like slides and secret hiding places to spark their curious minds. For example, The Paddington Campervan Set offers space for four characters, as well as music, sounds, a removable roof and picnic accessories including his marmalade sandwiches,†said Alys.
The Adventures of Paddington range also features a series of cuddly soft toys including a Talking Paddington that says five of Paddington’s much-loved phrases such as ‘Where’s my marmalade sandwich?’, which won the Editor’s Choice Award at Toy Fair this year, and a super cuddly Deluxe Paddington Soft Toy with removable coat for extra play value.
Rainbow Designs, is heading to Spring Fair with an abundance of high profile brand collections including over 50 new additions to their prestigious licensed portfolio.
Spring Fair Hall 3, Stand M10-N11
