Rainbow Designs and Tikiri announce distribution partnership 

In an exciting new strategic distribution partnership for 2025, nursery, toy and gift manufacturer, Rainbow Designs, will be joining forces with globally recognised Sri Lankan family run toy company, Tikiri Toys, to offer its signature line up of organic, non-organic soft toys and natural rubber toys.

For over 50 years, Rainbow has delivered an extensive range of high-quality licensed toys, and the addition of the beautiful Tikiri infant toys and nursery essentials further enhances and expands Rainbow’s comprehensive offering to the nursery sector. 

“We are thrilled to be partnering with this unique family-grown business and renowned lifestyle brand.  The Tikiri Toys brand ethos is to build friends for life with handmade, high-quality products”

Rainbow MD, Anthony Temple, said: “We are thrilled to be partnering with this unique family-grown business and renowned lifestyle brand.  The Tikiri Toys brand ethos is to build friends for life with handmade, high-quality products, which not only echo our Rainbow core values, but what our customers have come to expectfrom us.”

Tikiri Toys’ products are made in beautiful Sri Lanka; Tikiri means ‘precious little one’ in the native Sinhalese language. The toys are exquisitely handcrafted and made with the finest organic material, making them the ideal match for Rainbow’s high-profile portfolio, whilst offering a unique and wonderful point of difference to the infant ranges already available to Rainbow’s customers. 

Tikiri Toys MD, Saroj Perera, said: “Our toys are crafted to provide a multi-sensory play experience. Collaborating with occupational therapists, we ensure that our designs and materials create a truly unique experience. Our partnership with Rainbow Designs reflects our commitment to making this enriching play experience accessible to more customers across the UK.”

Available from Spring 2025 the Tikiri My First Safari Collection of organic rubber teethers and comforters, created from the latex of the Hevea tree and cotton materials. In addition, to an extensive range of timeless and classic Bonikka Soft Dolls, these traditional and contemporary soft huggable dolls, have been created from the most beautiful fabrics. 

Rainbow Designs will be showcasing its full 2025 Collection, including the new Tikiri Toys Collection, at the London Toy Fair, Spring Fair and Spielwarenmesse. 

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