The BBC has inked more deals for its two “juggernaut” properties Bluey and Hey Duggee to add new products for their army of fans.
The deals are with OTL Technologies, Blueprint Collections and Aligator Products and further build on what the organisation said was a “successful start” to 2023.
The OTL deal takes in headphones, walkie talkies and microphones featuring both preschool properties, with products due to launch AW2023, while Bluprint’s covers social stationery for both and is also due to launch in the autumn. Alligator is already a partner for some products and now takes in paper arts an crafts for Bluey.
“We’re thrilled to be partnering with category-leading licensees who are as passionate and committed as we are to extending the fans enjoyment of our incredibly popular preschool shows with a fresh selection of innovative and creative retail lines.”
Louise Rigby, Licensing Manager at BBC Studio
Chris Malone, Sales Director / Partner at OTL Technologies said: “We are so excited to be extending our character range of headphones, walkie talkies and microphones to include the much-loved Bluey and Hey Duggee. We have no doubt that these new products will delight both little ones and their parents!”
Lisa Shand, Managing Director at Blueprint Collections said: “We are very pleased to have inked a deal with BBC Studios and cannot wait to bring our beautiful and stylish social stationary ranges for Hey Duggee and Bluey to the fans!”
Louise Rigby, Licensing Manager at BBC Studio adds: “We’re thrilled to be partnering with category-leading licensees who are as passionate and committed as we are to extending the fans enjoyment of our incredibly popular preschool shows with a fresh selection of innovative and creative retail lines.”
