Marvin’s Magic has a new distribution partnership with the company behind the increasingly popular ZipString toy that floats a seemingly standard loop of string in the air.
The toy carefully balances several forces of gravity, lift, tension, and drag to fly the string, which follows any movement that a Zipster (a ZipString user) makes. Zipsters can perform tricks and stunts impressing their friends, families and social media audiences.
“This partnership was a no brainer. ZipString in the hands of the world’s best demonstrators is a recipe for worldwide wonderment”
ZipString’s co-founder, Austin Hillam
Marvin’s CEO, Tom Hudson, said of the partnership: “We first met the ZipString team at New York Toy Fair last year and were immediately impressed. The ZipString has everything we look for in a product – it has instant impact, it’s attention-grabbing, innovative, cool and quality-made.”
ZipString’s co-founder, Austin Hillam, said: “This partnership was a no brainer. ZipString in the hands of the world’s best demonstrators is a recipe for worldwide wonderment.”
Zipstring appoints new director of sales
In a related development, ZipString has appointed Chandler Wilkins to the new post of director of sales. Wilkins joins the company after most recently serving in sales management positions in the software industry.
Austin Hillam noted: “It’s been a dream come true to have reached the point where ZipString is now manufactured in China and sold internationally; and Chandler’s expertise in sales and supply chain management will play an important role in that growth.”
