Retail media specialists, including Retail Gazette, have reported that Hamleys has unveiled its 2024 Christmas window display on Regent Street, London.
The 2024 festive windows opening was great event for families and Christmas lovers alike. Crowds gathered to see Hamleys’ Christmas Window themes for 2024, which celebrate the magic of three beloved film franchises: Wicked, Harry Potter and Paddington Bear.
As the curtains opened, families were entranced by the breathtaking winter wonderland window, created in collaboration with Warner Bros. The window showcases enchanting scenes from Christmas in the Wizarding World, featuring iconic elements from Hogwarts, magical creatures, and picturesque snowy landscapes.
Hamleys also displayed a Paddington-themed Christmas window, inspired by Paddington in Peru. This nostalgic setup gives families an opportunity to immerse themselves in Paddington’s world, filled with scenes and props from his journey back to Peru. The display is perfect for families and tourists who want to capture festive photos during their visit.
The Wicked window display also brings the world of Oz to life with a window dedicated to the long-awaited Wicked: Part One film, set to release on 27 November.
The official launch event, which included live performances from Wicked’s Glinda the good witch and carol singalongs, also saw the debut of a collaboration with Haribo, as 2,000 sweet treats were handed out to families.
