Rubies, the costume and everyday play design specialist, has appointed Luke Short as its new head of trade sales. The decision to onboard Luke highlights Rubies’ commitment to fostering talent and leveraging industry expertise to propel the company’s growth through 2024 and beyond.
Luke has a successful background in business development and sales strategies within the competitive Fast-Moving Consumer Goods (FMCG) industry – and comes to Rubies from an impressive career at major brands and competitors. His role will involve leading the sales team and liaising closely with other departments to implement Rubies’ strong trade offering.
The arrival of Luke at Rubies signifies a significant step forward for the company as it looks to expand into new markets and innovate their sales strategies. Having amassed extensive experience and demonstrated a talent for driving business growth, Luke is poised to play a key role in guiding Rubies towards continued success and increased market share.
The new head of trade sales’ passion for pop culture and nostalgia means that he has the in-depth knowledge and dedication to not only represent Rubies’ immense portfolio of brands to customers, but also to dive straight into creating partnerships and building relationships within the industry.
