Moose Toys announced today that Logan Stone has been promoted to vice president of marketing and brand strategy across the U.K. and Europe. The position follows Logan’s decade of dedication to the World’s Apart and Moose Toys businesses, during which she has been an instrumental part of the growth success of the Moose Europe hub.
As the vice president, Logan will have full responsibility of brand & marketing strategy across Europe, working collaboratively with sales and internal teams to deliver the Europe strategy plan and growth targets to meet the company’s long-term goals.
“Moose is renowned for having innovation at the heart of its product, and I’m excited to work closely with our global and local E.U. teams to ensure we have the right brand and product portfolio for success”
Logan Stone vice president of marketing and brand strategy U.K. & Europe
“Moose is renowned for having innovation at the heart of its product, and I’m excited to work closely with our global and local E.U. teams to ensure we have the right brand and product portfolio for success,” said Stone. “A key focus is continuing to lead our amazing marketing teams to deliver ‘Best in Class’ marketing campaigns, ensuring we remain laser focused on being the most innovative toy company across all touch points.”
Throughout Logan’s impressive career, she has brought creative flair and a commercial mindset, and was a pivotal role in the Moose Europe expansion in 2019. Previously, she has held various marketing, product development and PR positions across a range of national and international brands spanning the toy, fast-moving consumer goods and travel industries.
“Logan has shown incredible dedication to the business over the past decade. She is the perfect leader to help drive our long-term strategic plan across Europe. She will ensure we have the right brand and product mix, coupled with innovative marketing, to efficiently drive business growth. A huge congratulations on her achievements to date that have underpinned her transition to this new role,” said Emily Maclennan, senior vice president sales & marketing U.K. & Europe, Moose Toys.
