We all think we know how to use a Slinky, but can you really slink? Just Play is challenging the industry to slink down to their stand at London Toy Fair to test their Slinky skills!

With a specially designed Slinky Wall at the company’s stand (B60), Just Play UK will showcase one of the world’s most iconic retro toys by presenting visitors with the ultimate #ThinkYouCanSlink? Challenge.

Just Play head of marketing communications Katie Gritt said: “We have created a Slinky sized ‘try me’ staircase, providing the perfect opportunity to have some fun with the product. The original Slinky is one of the most simple – yet genius – toy designs of the 20th Century.”

“We have created a Slinky sized ‘try me’ staircase, providing the perfect opportunity to have some fun with the product”

Just Play head of marketing communications Katie Gritt

Participants will have their fastest time entered on the #ThinkYouCanSlink leader board, with the rules stating that Slinky must go from top to bottom, and each person having three chances to get their best time. There will be a winner each day, with the best time winning a fun Slinky bundle.

Using the #ThinkYouCanSlink? hashtag, Just Play will be able to track social engagement during the show and will encourage participants to share their attempts on their social media channels. Adhering to Covid regulations, the challenge is designed with social distancing in mind, with sanitisation between uses. So, visit Just Play’s stand and put your Slinky skills to the test!

Azaria PR

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