Curious Universe is set to launch Nano Tape Magic into the UK toy market. The launch will be supported by a targeted 360-degree marketing campaign.
Inspired by the viral craft trend that’s all over TikTok and YouTube right now, the Nano Tape Magic range launches with an innovative collection of fun-filled kits. Every set is jam-packed with everything needed to make amazing nano tape creations – just add scissors.
“We have high hopes for Nano Tape Magic. Creating with nano tape is a massive trend on social media, and these affordable kits offer an amazing creative outlet for fans of this craze”
Traditionally used for hanging pictures and securing decorations, nano tape has exploded on social media, with kids recognising the artistic potential of this transparent, double-sided, heavy-duty sticky tape. Ideal for ages six and up, Nano Tape Magic can be used to make keychains, window charms and so much more.
The themed packs include a mini kit to create characterful keyrings and sweet bubble animals with the Pocket Pets set. In the classic range, there is Cute Animals, which contains everything needed to make an aquarium and bubble pets. Alternatively, the Ultimate Creations kit is packed with lots of goodies to make window charms, keychains, slime squishies and more.
The range features easy-to-follow video instructions accessible via an exclusive QR code, offering additional craft projects.
John Styring, CEO of Curious Universe, said, “We have high hopes for Nano Tape Magic. Creating with nano tape is a massive trend on social media, and these affordable kits offer an amazing creative outlet for fans of this craze.”