Curious Universe has enlisted the help of influencers, both parents and kids, for a summer campaign aimed at raising awareness of key products ahead of the crucial Q4 period.

The campaign, using the hashtag #SummerRocks, is based on Instagram and sees the assorted influencers using some of the company’s key rock painting product for holiday family fun.

They’ll be showing off their creative work using the likes of the Dazzling Rock Painting Kit, Galaxy Rocks Kit and the Mandela Stones Set on the social media site, giving followers holiday ideas as well as highlighting Curious Universe’s product.

“Curious Universe is well-known for creating high quality and innovative products for curious minds around the world”

Curious Universe CEO John Styring

Curious Universe CEO John Styring said: “Curious Universe is well-known for creating high quality and innovative products for curious minds around the world,” commented. “The #SummerRocks campaign will highlight the benefits of our most popular kits to a wider audience whilst also tapping into our E.P.I.C. company ethos of Explore.Play.Imagine.Create. We’re really looking forward to seeing the creations that the families produce in the coming weeks and we hope it inspires families to have a go at exploring their creative side whilst enjoying the rest of the summer.”

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Azaria PR