Canal Toys has announced the appointment of Tony Guzman as its new marketing director in a strategic move to further strengthen the company’s presence following five consecutive years of significant growth. He will be focusing on elevating Canal Toys’ brands awareness and consumer engagement, while working even closer with media and PR agencies and strengthening marketing collaboration with all its retail partners.
“We are so excited to welcome Tony at Canal. The timing is great as our brand portfolio and product development has never been stronger”
Tony brings 27 years of knowledge and expertise leading and developing recognised brands both locally and Internationally. His career began at Tiger Electronics, and he later transitioned to several senior marketing roles at Hasbro’s corporate offices. His extensive experience includes leading marketing for Hasbro’s Latin America business from Miami and more recently executing global marketing strategies from the Netherlands for Hasbro’s Export markets
Tony Guzman said: “I am thrilled to be joining the Canal team. With the industry facing many challenges, it’s inspiring to see what the company has developed and achieved in recent years. The product pipeline, with its focus on consumer creativity will further fuel the growth and momentum already created. I’m looking forward to grow the impressive portfolio of brands by taking our marketing to the next level.”
CEO of Canal Toys, Anthony Grimaud, added: “We are so excited to welcome Tony at Canal. The timing is great as our brand portfolio and product development has never been stronger.”
