Children tucking into a McDonald’s Happy Meal will get a taste of Dobble as the Asmodee brand is currently starring in a promotion at the fast food chain.
The keenly-timed promotion, which kicked off on July 19 – just in time for the school holidays – and runs until August 22, features mini-versions of the original Dobble, alongside five other variants.
“We know that when we get our games directly into people’s hands, they fall in love with them. Dobble of course is a family game and launching this collaboration with McDonalds is timely for the school Summer holiday season
Jo Shapley, Asmodee Marketing Manager
Jo Shapley, Asmodee Marketing Manager said: “We know that when we get our games directly into people’s hands, they fall in love with them. Dobble of course is a family game and launching this collaboration with McDonalds is timely for the school Summer holiday season. This promotion offers everyone the opportunity to collect six mini Dobble games, featuring the classic game as well as five new versions, exclusive to Happy Meal®. These include Animals, Camping, Fantasy, Water, and Fruits and Vegetables. Initial feedback from families is positive and we’re excited to see the results at the end of the campaign.”
