Aquarius has expanded its Halloween collection of products in Europe including the cult licences Gremlins, IT, and The Exorcist.
At a time when consumers’ love of horror has been reignited by recent releases including Smile, Halloween Ends, and Nope, the line-up takes a unique approach to help retailers engage with horror fans throughout the Halloween season and beyond.
The full collection spans 14 product categories including puzzles, games, and playing cards, plus lifestyle and homeware gifts, and will be available to view for the first time in Europe at Nuremberg International Toy Fair, 1-5 February. Hero products include:
The Exorcist 500 Piece Puzzle
The ultimate gift for Horror fans, this 500 piece puzzle allows puzzlers to relive the dread from this cult classic film. Each puzzle uses a precision cutting technique to ensure a perfect fit for all pieces, leaving virtually no dust behind. The thick quality paper is glare-free allowing the completed puzzle to be shown off with pride.
Gremlins 300 Piece Vuzzle
An innovative new take on the traditional puzzle, the Vuzzle is a 300 piece jigsaw housed in a replica VHS box to create a powerful nostalgic gift. This Gremlins version makes the ultimate gift or piece of collectible memorabilia for fans of all ages.
IT Chapter Two Playing Cards
This full 54 card deck playing card set features beautiful artwork of horror’s most recognisable clown, Pennywise, making it the ideal addition to any fan collection. The playing cards are perfect for game nights, birthdays, and stocking fillers.
Konrad Hoenig, CEO at Aquarius, comments: “Halloween is a relatively untapped opportunity for retailers in Europe. We know that the kidult market represents a significant opportunity for retailers, so we are excited to extend to this region our range of horror products, in unique licenses, aimed at engaging with this fan community.”
