Epoch has nailed it for the marketing and launch of its latest Aquabeads product by hosting a launch event in a London nail bar.
The launch, for Aquabeads Disney Princess Nail Studio Set took place at the Townhouse Nail Salon in Covent Garden in the heart of the capital and was attended by assorted celebrities and influencers and their children.
Those attending, including TV personality Amy Childs, actors Lacey Turner and Judi Shekoni, ITV meteorologist Laura Tobin, hairdresser Nicky Clarke and assorted influencers, got to see the latest product under the Aquabeads Nail Studio umbrella up close and get a manicure as well as enjoying brunch.
“We were thrilled to host an array of celebrities at the launch of our Aquabeads Nail Studio range on Sunday morning. The glamorous Townhouse provided the perfect backdrop, and it was wonderful to see the guests immerse themselves in the magic of Aquabeads Nail Studio”
Epoch marketing manager Matt Shaw said
Epoch marketing manager Matt Shaw said: “We were thrilled to host an array of celebrities at the launch of our Aquabeads Nail Studio range on Sunday morning. The glamorous Townhouse provided the perfect backdrop, and it was wonderful to see the guests immerse themselves in the magic of Aquabeads Nail Studio. The latest addition to Aquabeads is a new play pattern for the brand and it was great to see the children so clearly enjoying creating their own Disney Princess manicures using just water – no messy glue in sight! Overall, the event was an incredible success, securing coverage across national and online outlets as well as driving a raft of noise on social media. It was the perfect way for us to kick off the festive sales period.”
